Good practices on how to have a relationship with the media: I want to communicate with the media, what should I do? What about the influence of social media?
Press relations is a much more complex area than it might seem. It’s not just about sending emails with press releases to journalists, but about creating and maintaining a mutually beneficial relationship with the media. Writing press releases can be a more difficult task than many people realise. You need to know how best to […]
BE IDEAS joins First PR Network and establishes partnership with Spanish agency
BE IDEAS joins the international First PR Network and establishes partnership with Spanish agency. From an international perspective, BE IDEAS is from January 2018 the Portuguese company to join the First PR Alliance, a group of communication agencies, specialised in the technology market, with presence all over the world. This partnership will allow us to […]
Mirror of mine, who am I on the net?
When we follow the news on social media, we see how fleeting our interests are, and how in one day we are shedding a tear over the disturbing images of refugees fleeing war…
Startup | What do I get out of a communication agency?
With a defined communication strategy, startups have several advantages, starting with the recognition that the brand is gaining.
I’m going to launch a new business: do I need a communication agency? Yes or no?
Getting a business idea off the ground and putting it into practice can be quite challenging. Most business plans reflect the strategy and how the business is intended to grow.