Infosistema

Client

Infosistema . Joyn Group

CHALLENGE

• Coordinate Marketing team.
• Develop MARCOM strategy.
• Promote Infosistema communication with stakeholders.
• Promote Infosistema to increase leads.

STRATEGY

• Define strategy based on short- and medium-term business objectives.
• Update communication media.
• Development of media contents for the commercial team: opinion articles, press releases, case studies, landpages, rubrics for social networks, ...
• Promote digital campaigns.

RESULTS

• 11 press releases.
• 7 case studies.
• 3 opinion articles.
• 4 Landpages.
• 10 email marketing campaigns (PT / ENG).
• MARCOM team dedicated and committed.
• Commercial team with marketing support.
• Positive response to email marketing, Linkedin and Google Adwords campaigns with new leads.