Communication

Client

Frotcom Lusitana

Challenge

• To highlight Frotcom Lusitana.

Strategy

• Enhance the main assets of Frotcom in the market.
• Development of case studies.
• Drafting opinion articles around the theme of the auto industry/fleet management.
• Focus on corporate communications.

Results

• Strengthening the position of Frotcom.
• Increased visibility of Frotcom services/products.
• Closer to the strategic average.